Vision: We believe that neurotechnology can have a big say in improving how we live.
My goal was to proactively find new marketing and business development channels to facilitate revenue growth as well as brand awareness and measure viability against KPIs.
RESPONSIBILITIES & ACCOMPLISHMENTS
Pioneered TruBrain's inaugural YouTube AdWords campaign, successfully launching a new product and achieving over 8,000 views, significantly boosting online visibility.
Engineered and deployed optimized landing pages for new coffee products, harmonizing with AdWords strategy to elevate conversion rates by 30%, showcasing effective digital marketing alignment.
Orchestrated comprehensive automated email campaigns from inception to execution, enhancing view rates by 36% through meticulous testing, deployment, and analytics-driven refinements
PROJECTS I'M PROUD OF
Thoughts on my work
“Dhiren worked with discipline and speed in a role for expanding new channels for our revenue growth through marketing and BD levers. Working directly with our head of BD, he was able to collaborate on the the resource allocation and execution of growth experiments and help assess their merits”
“Dhiren has a great attitude and work ethic, plus very eager to learn and take on new challenges.”
“I’ve had the pleasure of working with Dhiren...His dedication and hard work were apparent across all teams here at truBrain... He has assisted us across many business development, growth, and operation initiatives. As a goal oriented person, he is tireless in his efforts to build and improve our company...”